Believe Campaign

Giving Back the Bel Way

What We Do

Our year-round BELieve campaign focuses on different aspects of community involvement, from furniture donations and fundraising to volunteering our personal time to various organizations. Whether we are lending time or money to an individual or an organization, our hearts are with the communities that we work to improve, one volunteer mission/donation at a time.


At Bel Furniture, we are extremely grateful to the cities that we serve. In 2006, we launched our BELieve campaign that creates opportunities to give back to families and communities in need. Staff members have voted that our 12 Days of Christmas event is their favorite event each year. Our big Christmas event is just one example of the many ways that we give back to our communities.

Partnering for the Greater Good

We believe that when our community thrives, we all thrive. One partnership that is truly special to us is the USO (United Service Organization), which provides programs and services to United States troops and their families. On a regular basis, we participate with the food bank and furniture bank to offer our services and lightly used inventory that others may enjoy.

Our Famous Christmas Drive

The holidays are often stressful for struggling families, and we at Bel Furniture want to help ease that burden so that the season can be enjoyed to the fullest regardless of income level. Every Christmas, Bel partners with local charities to donate furniture to families in need. The simple comfort of a warm bed, cozy couch, or a relaxing chair can be taken for granted, but for so many, this is the most needed gift.

October 2018

Hope For Three

We donated a 6 piece bedroom set for a live auction. This autism advocacy group provides resources and financial aid so children can receive life-changing therapies and services.

October 2018


Volunteer duty at YMCA Cinco Ranch Fall Festival and Trunk or Treat Event.

November 2018

Museum of Natural Science

Jingle Tree Silent auction in Sugarland. We delivered and set up Christmas trees to the highest bidder. All proceeds benefited the museum.

November 2018

Star of Hope

BEL Furniture donated dining room tables to 3 families who completed the Star of Hope recovery program and had made the next step to independent housing.

December 2018

Toys For Tots

We collected over 80,000 toys this year for lower-income families and sick children spending Christmas at Texas Children’s Hospital.

January 2018

Hurrican Harvey Help

Rachel lost everything in Hurricane Harvey and again later from a house fire. We gave her a bed, mattress, and four-piece bedroom set to help.

May 2019

Houston Food Bank

The Houston Food Bank distributes 122 million meals through its network of 1500 community partners in Southeast Texas, feeding 800,000 people each year.

July 2019

Texas Children's Hospital

Bel Furniture partnered with Costco to help collect money for Texas Children’s Hospital.

August 2019

Love Thy Neighbor Clinic

Love Thy Neighbor Clinic offers $15 sports physicals. Bel gave everyone who attended the clinic a chance to win a bed just in time for the school year.

August 2019

Kary Christian Ministries

KCM helps others fight poverty, food insecurity, domestic violence, and sexual assault. Bel spent the day helping in the food pantry and resale store.

September 2019

A Fresh Start Treatment Center

A Fresh Start Treatment Center provides 24/7 care for young boys in a family-style home setting. Bel offered brand new furniture at 2 of the housing units.

November 2019

Tropical Storm Imelda

Tropical Storm Imelda caused major flooding, destroying many homes and structures. Here are a series of projects we volunteered for to help rebuild and refurnish homes.

December 2019

Toys for Tots

Our Bel volunteers joined forces with Toys for Tots and the radio station 104.7 FM to collect and donate a plethora of brand new toys to be enjoyed by kids of varying ages.

December 2019

A Fresh Start Treatment Center

We collected and donated truckloads of toys and gifts to A Fresh Start Treatment Center, a foster home for boys aged 6-17, so that they could have a special holiday that year.

Join Bel & Give Back

Interested in volunteering with us? Please email